For SEO beginners, the more you learn, the more you discover you still need to learn. Case in point: If you’ve been working on your Local SEO campaign, you’ve probably read that high quality citations are a must for good local search rankings. But what is a citation, and how do you go about getting […]
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How to Get High Quality Citations for Local SEO
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What is Google Local Carousel, and How Can It Help Your SEO?
In June 2013, Google debuted a new layout for some local search results. It’s called the Google Carousel (or Google Local Carousel), and it presents the user with a row of up to 20 search results, with thumbnail images, displayed horizontally against a dark background. Google Carousel is currently used mostly for local search results […]
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What is Evergreen Content and Why Does Your Site Need It?
If you blog, you’ve probably noticed that there are different types of blog posts: those whose subject matter will remain basically the same over time and offer value to readers for years, and those that will gradually (or quickly) become outdated because they discuss current industry trends, news stories or the latest products. Even if […]