The digital age has introduced into the contemporary marketplace new forms of marketing and advertising that have made old strategies and tactics obsolete while empowering businesses with more cost-effective means for establishing and growing not only their brand recognition but profitability. In the past firms had to devote large budgets to getting the word out […]
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Leveraging the Balance between SEO and Social Media Marketing
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Top 4 Reasons Your Business Needs Local SEO
In the past, local SEO campaigns were best-suited to small-sized businesses that provided products and services to very limited geographic areas. Now, however, companies of all sizes can benefit from these efforts. In fact, due to a number of significant and widespread changes in consumer habits and technology, having a local SEO campaign for your […]
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Best Practices for On-Page Local SEO
On-page SEO is an essential element, not only in the process of securing better search engine rankings, but it also plays a substantial role in building a productive and efficacious internet marketing campaign. Every campaign begins with an online presence — the company website — and if the website is not properly optimized for user […]
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Best Practices for On-Page Local SEO
The days of mailing out business cards and cold calling are long gone. Now, local businesses are using on-page SEO to drive in web traffic. Often, that web traffic converts to foot traffic, which converts to sales. If you are going to win the on-page local SEO game, you need to incorporate the best practices […]
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Best Local SEO Plugin for WP
Almost 49 percent of the world’s best 100 blogs rely on WordPress to run, the outstanding content management system that facilitates easy blogging. In fact, literally tens of millions of websites and blogs are powered by WordPress today. Because all these sites and blogs are competing online for attention, don’t expect anyone to see your […]
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How To Cement Your Local SEO Footprint
Creating a rock-solid foundation regarding local search results in Google is vital for any business today, especially in this new age of mobile searches. In fact, local search visibility overall is becoming more important as local searches in Google gain momentum. Your potential customer may be searching for you while at home on their desktop […]
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7 Best Local SEO Practices to Boost Traffic
Local search engine optimization (SEO) is a challenging undertaking with huge potential. Differing from broader campaigns in scope, target market and goals, local SEO still shares some of the same cornerstone best practices that increase website traffic. Keyword Research Targeting the correct keywords will help boost your website traffic. Brainstorm the kinds of search terms […]
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7 Best On Page Local SEO Techniques
Local search engine optimization (SEO) efforts are often spread equally across on-page and off-page techniques. Inbound links and reviews are important to a successful campaign, but generating them shouldn’t come at the expense of on-page optimization. Here are seven of the best techniques for local SEO. Keywords Targeting appropriate keywords is the first step in […]
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5 Best Tools to Help Local Content Marketing
Content marketing is a very powerful marketing technique that will help you reach a vast online audience in order to boost your business. Today, over 3 billion searches occur each and every day online. In fact, a whopping 3.2 million individuals are constantly surfing the Web, nearly 1 million more since last year. Therefore, in […]
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Facebook for Local Business Best Practices
Facebook is an excellent site for engaging with your audience and potential customers as well as helping your business or brand get found in the search engines. If your Facebook page is optimized properly, it will show in the organic search listings for anyone who’s looking for your particular kind of services or products in […]
