• Local SEO vs. Organic SEO: What’s the difference?

    Written by: Jason Bayless | June 05, 2018

    “If you’ve been around the digital marketing ecosphere for any length of time, you’ve more than likely heard of the term search engine optimization or SEO. Narrow that idea down a little further, and you might even be familiar with the terms ” local” and “organic” SEO, even if those terms are a little unfamiliar […]

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  • Top Link Building Strategies For Local SEO

    Written by: Jason Bayless | June 02, 2018

    When you own your own small business, much of your time is spent trying to get people to find you. These days, much of your marketing efforts will be put into getting your website ranked well in the search engines. While some businesses may just hire a search engine marketing firm to help them, others […]

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  • How to Get Your Business Listed in Google’s Local Pack

    Written by: Jason Bayless | May 29, 2018

    Google’s local pack is prized digital real estate for local businesses. Found sandwiched between AdWords ads and organic website listings at the top of the search results, it consists of local business listings for relevant searches. Granted, if your business operates globally, there’s little to no benefit of securing a listing in Google’s local pack. […]

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  • 2018: 5 Strategies to Improve Local SEO

    Written by: Jason Bayless | May 26, 2018

    Local SEO strategies are key to driving revenue. Marketers ignore local SEO statistics at their own peril. According to the article, 6 Local Stats Every Online Marketer Needs to Know, published in Search Engine Land, local searches result in a store visit 50 percent of the time with 88 percent of shoppers claiming they trust […]

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  • Local SEO for WordPress: How to Improve Your Local Search

    Written by: Jason Bayless | May 24, 2018

    WordPress is known technically as a content management system or something that facilitates the storage of digital information, like websites. In simple terms – or, in plain English, as one might say – a content management system like WordPress is simply a framework that allows users to design web pages, save them, and upload them […]

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  • The ever-growing local SEO universe

    Written by: Jason Bayless | May 22, 2018

    Millions and millions of websites exist on the web. The question for most business owners is how to compete against all of the other businesses that offer similar products and services to a particular niche. Local SEO or search engine optimization allows local business owners to compete in the local market. If you have a […]

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  • Local SEO Ecommerce Product Page Optimization

    Written by: Jason Bayless | May 19, 2018

    When it comes to local SEO eCommerce product page optimization, there are a few factors that you should be aware of. As an example, the content of your eCommerce product page must be original and unique. This issue is quite often a problem for eCommerce product pages as they frequently use product descriptions from other […]

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  • Most Common Local SEO Mistakes to Avoid

    Written by: Jason Bayless | May 17, 2018

    As a local business, avoiding mistakes is one of the most important things that you can do to maximize your exposure in search engines. Many local businesses fall victim to fly-by-night SEO companies that use impractical methods to achieve short-term results in search engines. These unfortunate tactics often result in long-term devastation. SEO can be […]

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  • On Page Off Page Local SEO Checklist

    Written by: Jason Bayless | May 15, 2018

    For both on page SEO and off page SEO, there is a myriad of things you need to be aware of. Remember, when a newcomer gets a lot of links and climbs slowly and surely in the SERP (Search Engine Result Page), it is frequently the case that they did a lot more than just […]

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  • Organic Local SEO Optimization Checklist

    Written by: Jason Bayless | May 12, 2018

    Here are some aspects of your site that you need to look at to improve your local SEO. First of all, you should be careful not to use the same material multiple times on your site. This issue is often a common cause of the bad positioning of some pages, especially in e-commerce, when several […]

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